Clean beauty in UK law
A category worth a great deal of money, resting on a word with no legal content whatsoever.
Natural, organic and ISO 16128
A standard exists. It measures origin, not virtue, and it is voluntary.
Phrases with no fixed meaning
A tour of the vocabulary that sounds like regulation and functions as reassurance.
Chemical free and toxicity
The most successful marketing argument in the category is also the least defensible one.
Cruelty free and vegan
The claim most men assume is unregulated is one of the few areas where the law does most of the work.
Carbon neutral claims
The claim with the most scrutiny on it, and the least standardisation behind it.
This article contains no affiliate links, no sponsored placement and no link to any product, brand, retailer or clinic. Nobody paid for it, nobody previewed it and no sponsor can change a word of it. Our editorial standards set out the single disclosed exception, which applies to four archive articles and not to this one.
Nothing here is medical advice. Speak to a pharmacist, a GP or a dermatologist about your own circumstances.
Get the status changes
One issue when a category status moves or a regulator changes what a label may say.
One issue when a status changes or a regulator moves. One labelled placement per issue, nothing else sold. Unsubscribe from any issue.